Project Focus by Matthew White
Matthew White is a high-ticket event consultant and #1 Amazon bestselling author with over 20 years in business development and marketing experience, making him a sought-after guest for podcast discussions on high-ticket virtual events.
With experience in generating over $24 million in sales, Matthew is a no-BS guide who simplifies complex strategies for building profitable, repeatable $100K day virtual events.
Matthew specializes in helping high-ticket coaches, consultants, and speakers who sell one-to-many fill the room with premium buyers through self-liquidating ad systems.
His proven methodology has helped clients achieve consistent $100K months with live virtual events while escaping what he calls the "content hamster wheel" through strategic advertising that works around the clock.
His unique approach blends authenticity, empowerment, and a commitment to client success, drawing from personal experiences in selling $300K at a single event to only 27 attendees in only 2 hrs.
Matthew's clients have seen remarkable results: increasing reach and engagement by 478% while reducing ad costs by more than half, all while attracting only premium 5-star clients to their events.
Listeners can expect to gain valuable perspectives on entrepreneurship, digital marketing, and event scaling as Matthew shares his expertise in filling rooms with high-ticket buyers and building front-end systems that generate consistent success.
Whether you're a coach, consultant, or speaker looking to elevate your virtual events, Matthew's insights offer a compelling narrative of growth, persistence, and success in the digital age.
Project Focus by Matthew White
From Teenage DJ to Media Powerhouse: Melanie Warner's Unstoppable Rise
Discover the incredible journey of Melanie Warner, from a high school radio DJ to one of the most respected media experts in the world, and learn how she leverages media to build lasting brands and legacies.
Today, we're joined by Melanie Warner, CEO of Defining Moments Press and a luminary in the world of media. With accolades including being a bestselling author and an executive producer, Melanie shares her expansive experience in journalism and media, guiding thousands to monetize their expertise.
Dive into Melanie's inspiring story as she reflects on her early start in radio, the influence of her entrepreneurial family, and her transition into a media giant. Discover how Melanie helps experts harness the power of media through her Book Me Method, and how she navigated an $8 million financial transformation in just 18 months.
- Early Beginnings: Melanie recounts her teenage years working in radio, emphasizing the value of connecting with audiences and thinking on her feet—skills that shaped her future career.
- Family Influence: Learn about Melanie's entrepreneurial lineage, from the inventors of the airplane and microwave to renowned publishers, which fueled her passion and drive.
- Media Mastery: Gain insights into how Melanie utilizes media strategically to build personal brands, emphasizing the importance of adding value and maintaining integrity in journalism.
Join us for a captivating conversation with Melanie Warner, as she reveals the secrets to leveraging media for success and leaving a lasting legacy. Perfect for anyone seeking to elevate their brand and embrace entrepreneurship with confidence.
Thank you for tuning in! We explore the journeys and insights of entrepreneurs, innovators, and leaders making an impact. If you enjoyed this episode, please consider subscribing, rating, and leaving a review to help us reach more listeners.
Connect with me on Social Media:
YouTube: https://www.youtube.com/@coachlaunch/podcasts
Facebook: https://www.facebook.com/CoachLaunch
Instagram: https://www.instagram.com/coachlaunch_/
LinkedIn: https://www.linkedin.com/company/coachlaunch-com
Website: https://go.coachlaunch.com
The quality of your life is defined by the quality of your focus!